Recycle on-the-go in Ashford Town Centre #InTheLoop

Look out for the new yellow recycling bins in Ashford Town Centre! It's all part of an exciting campaign called #InTheLoop, which aims to improve recycling on-the-go. 

The initiative is a partnership between Ashford Borough Council, Kent Resource Partnership, Kent County Council, Litter Lotto, metroSTOR and N+P (dry & mixed recycling processors in Kent), supported by Hubbub and McDonald’s

Look out for the 9 eye-catching bins located across Ashford Town Centre encouraging us all to recycle plastic bottles, glass bottles and cans while out and about

The dual recycling and rubbish bins will collect empty glass and plastic bottles and cans, so these valuable materials can be made into something new instead of going to waste.

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Want to be in the chance of winning £200?!

From Saturday 9 September we are also working with Litter Lotto, who on their app are offering a monthly jackpot prize of £200 in addition to their usual giveaways.

Simply take a picture on the app of you putting your recycling or general waste into one of our town centre bins to be entered for a chance to win!

There are also hidden virtual coins to find around the around the town centre and Victoria Park to win extra prizes. Download the Litter Lotto app to get binning and hunting.

The monthly £200 jackpot prize and coins will be available from September to November 2023. For more information head to their website.

Made in Ashford’s Craftship Enterprise will be running three workshops to show how we can re-use materials and put them back #InTheLoop.

The first workshop is taking place this Saturday 9 September, where visitors will have the chance to add to the living wall art installation made of plastic bottles, which will be displayed in a shop window. Find out more about these workshops at

About InTheLoop

Ashford is joining Hubbubs #InTheLoop campaign and are using their effective approach to boost recycling on-the-go in the town centre. This is a joint project between Ashford Borough Council, Kent Resource Partnership, Kent County Council, Litter Lotto, metroSTOR, N+P (dry + mixed recycling processors in Kent), made possible with funding from McDonald’s.